Der Huei Enterprise Co., Ltd. - HISTORY

Der-Huei Enterprise Co., Ltd. was founded in 1990 by Chairman Mr. Jung-Chin Lin.

The company began by partnering with Procter & Gamble in Taiwan, distributing its products through multiple retail and wholesale channels. Over the years, we have served clients including 7-Eleven, FamilyMart, RT-Mart, Carrefour, Cosmed, Watsons, liquor stores, pharmacies, hospitals, and grocery shops.

In addition to distribution, Der-Huei also imports a diverse range of consumer goods from around the world to enrich its product portfolio. We carefully select reputable brands and trusted suppliers to provide Taiwanese consumers with products that enhance their everyday lives and deliver the best quality of living.

As Taiwan’s economy and consumer habits continue to evolve, Der-Huei has adapted its business strategy accordingly. In recent years, the growing demand for elder care products has become increasingly significant. In response, we have expanded our portfolio to include solutions designed to meet the needs of aging consumers and their families.

Looking ahead, Der-Huei remains committed to its mission of bringing high-quality products to Taiwan and improving people’s quality of life. At the same time, we continue to create sustainable value for our partners, employees, and shareholders.